Minal Jain

With its new marketing campaign, “Back to What Works,” Bragg reminds consumers that true wellness doesn’t require reinvention; it just needs authenticity that stands the test of time.

The Radeberger Group has announced a strategic marketing deed with Spanish brewer Grupo Damm to distribute Estrella Damm beer across Germany starting January next year.

The marketing campaign 'The Fitness Empire', launched in August 2025, marked a turning point for fitness branding in Egypt—establishing FIT90 as an icon in the world of health, sports, and lifestyle.

From the iconic launch of ‘Just Do It’ in 1988 to ‘Why Do It’ in 2025, Nike is refreshing its legendary tagline with a thought-provoking twist in its new marketing campaign.

Sportswear brand On has announced impressive second-quarter results, with net sales rising 32%, reflecting the brand’s growing global business appeal.

From Dior to Chanel, early advertising teasers of 'The Devil Wears Prada 2' indicate the sequel will be a visual treat for fashion freaks, much like the 2006 original.

IKEA Canada's "Sleep Talk Reviews" campaign uses real sleep talkers to review mattresses, aiming to provide real, unscripted feedback & upscale IKEA's mattress business.

Hiscox's red wine-stained mailer is not an advertisement; it's an experience. It makes you stop, think, and consider the potential loss that insurance safeguards against.

YouTube to stop Ad revenue for low-quality AI videos as it aims to strike a balance between innovation and integrity to reward creators who deliver authentic value to their viewers.

 iQOO is the official sponsor of S8UL's Esports World Cup 2025. iQOO will be featured on S8UL's team jerseys, at on-ground event experiences, city events, and digital content across the Esports World Cup.